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Emerging Champions in the Digital Economy

This book presents a list of emerging and established companies which have a strong belief in the digital economy and elaborate their unique digital innovations.

Handbook of Research on Consumption, Media, and Popular Culture in the Global Age (Advances in Media, Entertainment, and the Arts)

The mass production and diversification of media have accelerated the development of popular culture. This has started a new trend in consumerism of desiring new consumption objects and devaluing those consumption objects once acquired, thus creating a constant demand for new items. Pop culture now canalizes consumerism both with advertising and the marketing of consumerist lifestyles, which are disseminated in the mass media.

The Age of Addiction: How Bad Habits Became Big Business

From a leading expert on addiction, a provocative, singularly authoritative history of how sophisticated global businesses have targeted the human brain’s reward centers, driving us to addictions ranging from oxycodone to Big Macs to Assassin’s Creed to Snapchat―with alarming social consequences.

Startup Studio Playbook: For entrepreneurs, pioneers and creators who want to build ventures faster and with higher chance of success. Master the studio framework and start building.

"We used this book as our Bible for creating our venture builder. The stories are insightful and real, the method description is clear to understand and ready for use. We wished for a more detailed explanation of the financial forecasting part, and maybe more case studies not just from US and EU but also more remote and exotic areas. " - Tim Prescott, Co-Founder and CEO

An Elegant Puzzle: Systems of Engineering Management

There's a saying that people don't leave companies, they leave managers. Management is a key part of any organization, yet the discipline is often self-taught and unstructured. Getting to the good solutions of complex management challenges can make the difference between fulfillment and frustration for teams, and, ultimately, the success or failure of companies.

Small Business Taxes For Dummies

Small business taxes taxing you out? For most business owners, their single biggest “expense” (and headache) is dealing with their taxes. And while the just passed Congressional tax bill reduced taxes for many of the estimated 30 million small business owners in the U.S., the nation’s taxes continue to be complex. Not being up-to-speed on tax rules and strategies can lead to mistakes that cost business owners thousands of dollars in fines and penalties every year.

e-Services: Toward a New Model of (Inter)active Community

This book explores various e-Services related to health, learning, culture, media and the news, and the influences the Web and related technologies have had and continue to have in each of these areas, both on service providers and service users. It provides insights into the main technological and human issues regarding healthcare, aging population, recent challenges in the educational environment, the impact of digital technologies on culture and heritage, cultural diversity, freedom of expression, intellectual property, fake news and, last but not least, public opinion manipulation and ethical issues. Its main aim is to bridge the gap between technological solutions, their successful implementation, and the fruitful utilization of the main set of e-Services mostly delivered by private or public companies.

Applied Data Science: Lessons Learned for the Data-Driven Business

This book has two main goals: to define data science through the work of data scientists and their results, namely data products, while simultaneously providing the reader with relevant lessons learned from applied data science projects at the intersection of academia and industry. As such, it is not a replacement for a classical textbook (i.e., it does not elaborate on fundamentals of methods and principles described elsewhere), but systematically highlights the connection between theory, on the one hand, and its application in specific use cases, on the other.

Great Big Agile: An OS for Agile Leaders

Big Agile leaders need an empirical, "high-trust" model that provides guidance for scaling and sustaining agility and capability throughout a modern technology organization. This book presents the Agile Performance Holarchy (APH)―a "how-ability" model that provides agile leaders and teams with an operating system to build, evaluate, and sustain great agile habits and behaviors. The APH is an organizational operating system based on a set of interdependent, self-organizing circles, or holons, that reflect the empirical, object-oriented nature of agility.

Achieving Business Agility: Strategies for Becoming Pivot Ready in a Digital World

Know how to lead and establish business agility in your organization. Benefit from clear, actionable steps based on change management truths that have been long underutilized and have limited the success of agile expansion into your business. This book provides a pragmatic framework for leading your business toward shifting to an agile mindset.

Merchants of Truth: The Business of News and the Fight for Facts

The definitive report on the disruption of the news media over the last decade. With the expert guidance of former Executive Editor of The New York Times Jill Abramson, we follow two legacy (The New York Times and The Washington Post) and two upstart (BuzzFeed and VICE) companies as they plow through a revolution in technology, economics, standards, commitment, and endurance that pits old vs. new media.

Effective Research Methods for Any Project

We rely on effective research in many areas of life, and at times our lives even depend on it. But what is it that makes research effective? Any good research rests upon, above all else, method. In these 24 dynamic lectures, you’ll discover the remarkable procedures and techniques that make research such a powerful tool. This brilliantly conceived course gives you a deep, detailed, and practical guide to proper research methods - methods that are broadly applicable to all kinds of research.

How We Make Stuff Now: Turn Ideas into Products That Build Successful Businesses

Do you have an idea for a business but don’t know where to start? Thanks to high-speed Internet, game-changing technology, and innovative new platforms, you can go from idea to marketplace on a shoestring budget―and join the growing movement of successful Makers who’ve built their businesses from the ground up.

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