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Irresistible Apps

Motivational Design Patterns for Apps, Games, and Web-based Communities This link for educational purpose only. Please remove file from your computer after familiarization.

When you create an app, a website, or a game, how do you attract users, and perhaps more importantly, how do you keep them? Irresistible Apps explains exactly how to do this using a library of 27 motivational design patterns and real-world examples of how they work.

As a developer, you need to retain users in the new economy of advertisements, subscriptions, and in-app purchases, but how do you do this? How do some applications keep users coming back? Why do people spend hours and hours playing World of Warcraft? Why do people care about Reddit karma? What makes customers keep buying from Amazon? Why do so many people love Khan Academy?

Book year:

Book pages: 208

ISBN: 978-1-4302-6421-7

Book language: en

File size: 5.34 MB

File type: pdf

Published: 23 April 2019 - 15:31